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Dr Pepper Museum & Free Enterprise Institute

Museum Name: Dr Pepper Museum & Free Enterprise Institute
Schedule: Mon-Sat: 10:00am to 4:15pm; Sun: 12:00pm to 4:15pm (Soda fountain and gift shop open to 5:00pm)
Established: 1991
Address: 300 S. 5th St., Waco, Tx 76701
Phone Number: 254-757-1025
Fax Number: 254-757-2221
Website: www.drpeppermuseum.com
Focus: The Museum's mission is to educate and entertain the general public through the collection, preservation, interpretation, and exhibition of objects relevant to the history of the soft drink industry, and through that example, the free enterprise economic system.
Cost: $5 for adults, $4 for seniors, $3 for students
Notes: Please check out our website for further details. Please e-mail bhenson@drpeppermuseum for questions regarding group tours for students, seniors, or other groups.

Exhibits

Major Exhibits
Replica of The Old Corner Drugstore with animatronic Dr. Charles Alderton, the inventor of Dr Pepper; bottling equipment with videos showing the bottling process; classic Dr Pepper commercials; various Dr Pepper and other soft drink promotional materials and artifacts.

Exhibits of 06
Dr Pepper in the Movies; Celebrating 100 Years of the Artesian Manufacturing and Bottling Company

Programs

Class Trip Programs

"Advertising and Marketing Kid Style"--students learn about advertising, create their own soft drinks, and then put together a marketing campaign.

"Waco: Home of Dr Pepper"--basic tour

Class Trip Pricing:

"AMKS"--$10 per child. This is a day-long program; each child needs a sack lunch. Minimum of 10, maximum of 30.

"WHDP"--$3 per child. Minimum of 10, maximum of 100. Allow one to two hours, depending upon size of group.